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  professional UK web design    profitable ecommerce websites    intelligent business systems

September 05 Newsletter

Studio 2's round-up of launches and latest news in September.

This month's features >
Christmas Cards Free Opera Browser
Case Study - LifeFirst Sasha's Web Advice
Form Address Capturing Case Study - Smile4You
ABC Training  

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Christmas Cards - Save a Fortune!

Surely not yet? alas it is approaching, and it is important to get your company's marketing in order before December.


Did you send out traditional Christmas cards last year? Why not consider doing it e-style this year with an exclusively designed e-card!

For the past two Christmas' Studio 2 have created a unique flash e-card which is more than just a yuletide greeting - last year's was an interactive ski slalom game! >

Click here to view our Christmas 2004 e-card flash game!
     

Typical Cost of Postal Campaign

2,000 custom design and printed cards -£750
Time to label 2,000 cards -£450
2,000 2nd class stamps -£420

Minimum cost = £1,620

With our campaigns starting from just £350, just think of the savings!

After looking at this it has set your mind racing with ideas, let us know – If you would like to find out more about what we can create for you, please get in touch on 0116 2425811.

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Case Study – LifeFirst


LifeFirst is dedicated to helping people who want to achieve health, wellness and wholeness through a number of services and resources. These include life coaching, nutrition consultations, personal training and more.

They wanted their site to essentially be the start of their visitors' therapy, by introducing bright colours and beautiful imagery. We also added in our CMS forum to encourage visitors to register with the site, and take part in discussions. As an extension to our service to LifeFirst, we also created a generic newsletter template, so they can keep in touch with their customers month by month, but do so in the same graphic style as the website.

"Just a quick note to say how delighted we are with our new website. When we came to Studio 2 Online we had a functional, but basic site that we had built ourselves. We now have a sophisticated, professional-looking site that, within a week, is generating great feedback and more business than our old site! And it’s all thanks to the team you have at S2O, who not only produce great work, but are efficient and friendly too. The ongoing support is excellent and it’s good to know that S2O can do the whole package, not just design. We have already recommended you to a number of people and will continue to recommend your services. We are already thinking about our next stage of development and will be talking to you about that very soon.Thanks again."
Craig Brown, LifeFirst


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Form Address Capturing

As e-commerce specialists, Studio 2 are always looking for new ways to improve our e-commerce systems.

We can now offer our existing clients a new address capture system for when customers enter billing or shipping addresses - the customer need only enter their postcode, and our system will then promptly determine the road, town or city and county - in fact, the only thing they need do is choose your house number from the generated list.

This helps speed up checkout for the customer, but also reduces the chance of an incomplete or incorrect address - saving you hassle.

If you would like to find out more about building this into your site, give us a call on 0116 2425811.

------ TIME OUT ------
Virtual office boredom
http://www.widro.com/throwpaper.html

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ABC Training

A quick plug from a company who has recently helped Studio 2 with their “business booster” plan. We can thoroughly recommend them!

"We have proven over the last few years that lots of small businesses have difficulties with such things as wanting more enquires, getting better quality enquiries, not having to fight for low priced work and juggling cash flow challenges.

I am sure some of these sound familiar to you. The Business Booster is a dedicated programme that specifically will help these areas. It is a programme that has helped hundreds of business owners of all sizes and industries.

The Business Booster is 21st Century education critical for your business' survival. It is a 2 day intensive learning programme that will pull apart how you think and change your mindset. It is a high energy presentation that will blow you mind and that's a guarantee.

The Business Booster will show you how to be unique and different from all your competitors, leverage your company's distribution, acquire new customers without spending a penny, learn the difference between marketing and advertising and that is just the tip of the iceberg, it will make your head spin! It will give you so much to think about you'll be hard pushed to sleep for a week!!

The Business Booster is the only programme with a guarantee to work. We are so confident in what we do we guarantee a 3 to 1 investment, so what have you got to lose?


If you want to make more money from your business call me NOW"

Ben Kench, Managing Director, ABC Training


You can contact Ben at ABC on Freephone 0800 2989169 or visit their website: www.thebusinessbooster.co.uk


------ TIME OUT ------
Bush & Blair nightmares
http://www.andyfoulds.co.uk/amusement/bushv2.htm

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Free Opera Browser

Everyone knows that Microsoft’s Internet Explorer is old hat, right?

More and more people have been turning to Mozilla's Firefox as it has proved to be a robust browser, with features that IE can only dream of.
But now little known Opera except for those in the know has made itself available for the first time for free. Opera includes pop-up blocking, tabbed browsing, customisable looks and the self proclaimed "Fastest Browser on Earth".

Find out more and download here:
http://www.opera.com/free

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Sasha's Web Advice

This month I’m not going to bang on about websites (for a change), rather another form of marketing - newsletters.


"
One of the biggest challenges to webmasters is to keep customers returning to their site. Whether you run an e-commerce site or a resources site, you rely on visitors. Regularly updating your content is always going to help, and hosting a forum or news section could ensure people regularly visit. But have you ever considered employing e-newsletters?

If you have built a healthy database of customers who have registered with your site previously - maybe they've bought something, or subscribed to a mailing list, then you really should use this to reach to these people. I know what you're thinking – "Isn't that spam?" No! These people have voluntarily contacted you, and knowingly signed up for something. This means they are genuinely interested in your company, and would more than likely be happy to keep updated with the latest offers or info.

Of course, the blatant plug is Studio 2 have experience of doing this - both for themselves (you're reading it!) aswell as for many other clients (see the Lifefirst article above as an example). You can be sure of a professional and eye-catching design that won't turn people to the delete button within two seconds of opening - arguably the most important hurdle to jump."

WOOF WOOF AND OUT

(Sasha's views don't strictly coincide with Studio 2's own)


------ TIME OUT ------
Flying Spaghetti Monster!
http://www.hedonistica.com

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Case Study – Smile4You


Smile4You has been operating a successful business selling advanced teeth whitening kits solely through its website.

Initially Studio 2 were asked to help with the search engine promotion of the site, where we successfully helped raise their visibility in the engines for terms such as "teeth whitening". As the next step, Smile4You decided that a complete re-design would further enhance their site and so asked Studio 2 to redevelop it.

"S2O had been taking care of our site's search engine promotion for some time when I approached them about a possible site re-design. The team came up trumps at the very first attempt with a fantastic design, which looked clean, fresh and very professional. The re-design also took into account our search engine needs, and the site rose in Google as soon as the new design was visited by the engine. I'm also sure that the new design will have a significant inpact on sales"
Paul Beatty, Smile4You


Take a look at the BEFORE and AFTER screenshots below to see
what a difference a good design can make >


BEFORE re-design >>



AFTER S2O treatment >>




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Studio 2 Online Ltd
Cathedral Chambers
2 Peacock Lane
Leicester
LE1 5PX

Tel:
0870 837 0086
Fax:
0870 837 0087
Web:
www.s2o.co.uk


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